AMC — Art of Motorcycling

In 2020, Royal Enfield announced an open illustration challenge, inviting artists from across India to create original artwork for its apparel collection. I saw it as an opportunity to explore a brand that has always stood for freedom, adventure, and the spirit of the open road.

I developed three distinct illustrations, each offering a different interpretation of that spirit while staying true to my own visual style. Out of thousands of submissions, one of my designs was selected as the winning entry and was later featured on Royal Enfield's official apparel.

Seeing an independent illustration evolve into something people could wear felt incredibly rewarding. It was a reminder that art doesn't have to remain confined to a canvas; it can become part of everyday life, carrying a story wherever it goes.